Women's National Basketball Association -
Connecticut Sun
Connecticut Sun
Unveil Logo
UNCASVILLE,
Conn. (March 27, 2003) -- The Connecticut Sun, the first
independently-owned and operated WNBA franchise,
revealed their new logo and colors today and conducted a
teleconference to announce the hiring of Bernadette
Mattox and Scott Hawk, the franchise’s first assistant
coaches. "The experience, enthusiasm and coaching
abilities that Bernadette Mattox and Scott Hawk bring to
the team will be invaluable to our athletes as we strive
to bring the best professional basketball experience to
Connecticut, “ said Chris Sienko, general manager of the
Connecticut Sun. “Opening day is fast approaching and
we’re moving ahead with season ticket sales, announcing
exhibition games and now have a logo that fans
throughout the region will wear with pride for years to
come.”
The Connecticut Sun logo features a fiery orange
sunburst, a WNBA basketball and a blue ribbon with four
white semicircular domes, which is a modern
interpretation of an ancient Mohegan symbol and
represents the four corners of the earth under the sky
dome. The Connecticut Sun partnered with NBA
Entertainment and Essex, CT-based integrated brand and
marketing agency Outthink to create the logo. Numerous
designs were developed with the focus on simplicity,
imagery and inclusion of a Mohegan Tribal symbol.
The Connecticut Sun will incorporate the colors of
the logo in its uniforms, which are set to be unveiled
prior to the season. Season ticket holders will each
receive an official Connecticut Sun t-shirt as part of
their season ticket purchase. Official team merchandise
will soon be available at retail locations within
Mohegan Sun.
This article was taken from
www.wnba.com/sun. All rights
reserved.
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