National Basketball Association - Cleveland Cavaliers

Cleveland Cavaliers To Unveil New Logo, Uniforms on April 16

CLEVELAND, Feb. 28 -- The Cleveland Cavaliers will unveil the team’s new logo and uniforms – featuring a “new expression of wine and gold” – on Wednesday, April 16. The new home and road uniforms will be worn beginning next season while the new logo will start being implemented following the unveiling.

The process will begin with a mid-day press conference to reveal the new designs to the media. Details of the press conference will be forthcoming. When the Cavaliers host the Toronto Raptors that evening, each fan in attendance will receive a free souvenir t-shirt with the new Cavaliers logo and colors, the first piece of merchandise bearing the new insignia.

Additionally, the game presentation that night will be highlighted by great moments in team history, visits from legendary Cavaliers players, and a spectacular halftime show that will serve as the official logo, uniform and court design unveiling ceremony. More details will be available in the coming weeks.

Ordinarily, a team identity package – featuring logos, uniforms, colors and other designs – is not launched until June. However, the Cavaliers have received permission to introduce its new marks before the end of the current season.

Tickets for the April 16 season finale versus the Toronto Raptors are still available, and can be purchased at the Gund Arena box office, at any TicketMaster location, online at ticketmaster.com or by calling (216) 420-CAVS.

This article was taken from www.nba.com/cavs.  All rights reserved.